With the release of supermodel Agyness Deyn’s second collection for Dr. Martens coming to stores on February 22, we thought we’d take a look back at the Toronto launch of the Spring/Summer 2012 ‘First and Forever’ campaign that started it all.
THE BRUNETTES were in attendance last year at the ‘First and Forever’ party held at the Queen Street West location of Dr. Martens after hours as Contributing Editors for Trend Hunter magazine. The party was thrown by fashion PR company Lotus Leaf Communications Inc. and gave guests the opportunity to preview the campaign before anyone else, while being wined and dined with champagne and gourmet foods and dancing to rad, DJ-turned-out beats.
MTV Canada personalities, such as Nicole Holness, Aliya-Jasmine Sovani, and Ian Lynch to name a few, were among some of the guests of honor. After being able to take part in such an exciting launch last year, we are really pumped up for the Agyness Deyn for Dr. Martens Spring/Summer collection to hit the shelves later this month. Check out a sneak peek of the line in the fashion film below.